YINKA ILORI X LABRUM LONDON AUCTION
Yinka Ilori and Labrum have partnered to auction seven stools designed by Ilori exclusively for the Labrum SS22 catwalk show at London Fashion Week. All proceeds will go to the King Naimbana II Foundation - a charity close to Labrum Founder, Foday Dumbuya’s, heart that supports youth and sports development in Sierra Leone.
There were only 15 of these stools made, with five already being housed by Selfridges. The stools will be on sale for seven days via the Labrum website and buyers will be able to bid or instantly purchase them for a set ‘buy it now’ price of £350.
‘It’s important to me that everything we do authentically connects to the stories and the people that we talk about. I have long been invested in supporting youth groups in Sierra Leone and this is a great opportunity to raise some money and get some much needed supplies to the talented Sierra Leone youth.
Yinka has been a friend of mine for a long time so I am very grateful to him for his collaboration on the show and his support now with something that is so important to me,’ Foday Dumbuya, Founder of Labrum London.
Unique in design, the stools bear the signature bold colours and graphic print style that Ilori is known for. Each made in an hourglass shape with a square, flat top, the distinctive stool is sure to bring joy to any location.
‘The stools are made of wooden layers, sandwiched together to mimic the construction of cotton which is used throughout Labrum’s collections. For the design itself, I selected colours that complemented the palette and also stood out when appearing as a lone item.
There is something very special about how fabrics and use of colour brings communities together and it meant a lot to create something for a brand that does just that. I am very happy to be able to support Labrum and the work that Foday is doing for communities in Sierra Leone,’ Yinka Ilori.
The funds raised will be put to good use purchasing equipment and the latest tools needed to help the young sports men and women of Sierra Leone to continue to grow and improve in their chosen areas.
The stools will be live on the Labrum London website – www.labrumlondon.com - from Thursday 9th December running until Thursday 16th December. Bidding will start at £150 and there will be a ‘buy it now’ option set at £350.